Environmental Graphics in Memphis

Our objective was to design an environment for a Consumer Care site that aligned with their mission and vision and depicted how they help people take back their lives. Our goals were to improve employee engagement and morale, as well as create a visually stunning aesthetic in the space - highlighting Consumer Care products, lifestyle, and scientific research. Our approach always starts with listening. Our solution was a graphical story throughout the space that engaged people with the end-to-end process of science, which leads to the creation of products, and ends with consumers living their lives. This project has received four industry awards in the category of environmental design.

One of the really coolthings we did to highlight the science behind the products was to get 3D models of the molecules used to create some of the products, like Coppertone, and enhance them visually. We took these 3D line drawings and created beautiful molecular murals that literally stopped people in their tracks.

A Coppertone timeline

We also installed large graphics in the cafeteria to support healthy living and encourage people to make fit diet choices.

You may also like